I have lived in San Diego for about 1 year and half exactly now. Tell me why is it that I have just learned of this store in Pacific Beach? Brandy Melville USA. It's so perfectly California. It's not too expensive either. I will definitely be stocking up on Cali gear at this store before I leave. (You see- you have to get the touristy stuff when you leave a place, not when you arrive.)
I wear my Colorado and Vail stuff when I am in Australia.
I wear my Australia gear in California.
And I will wear my Brandy Melville clothing in New Zealand.
Some exceptions for wearing same-country clothing while in said country may apply:
when it is the country's "Day"
some other memorial day
or anything relating to wars or freedom
or if you just feel patriotic that day.